One year of UniHomes in Scotland
12 months on since we brought our student accommodation advertising platform and services to Scotland, and we are already seeing big results.
Working with over 35 letting agent partners so far, we have already generated almost 300,000 property page views, 545,000+ on-site property searches and delivered 11,500+ property enquiries.
Having listed 1,400+ properties to date, the feedback we are receiving from our partner letting agents is equally positive; Daniel Walker, D.J. Alexander’s Director of Lettings & Property Management, said “The volume of enquiries from UniHomes has been strong and consistent, which has been great for maintaining occupancy levels.”
He continued: “More importantly, the quality of the enquiries has been high – most students who reach out are well-informed, genuinely interested, and ready to move forward. This suggests that UniHomes is doing a good job of targeting the right audience and providing them with the information they need before they make contact. It has made the process more efficient and productive overall.”
At UniHomes, we remove the burden of students searching for university accommodation and utility bill services, alongside letting agents having to manage and market to an evolving and tech-savvy student base.
Simplifying market complexity in one platform, by partnering with UniHomes letting agents can advertise their entire student property portfolios with bills included for free, adding our utilities package to present students with a transparent all-inclusive price.
This is marketed via the platform alongside our multi-channel marketing engine to a strong and captive student audience, who are actively searching for all-inclusive accommodation. The generated enquiries are then sent directly to the letting agent, again for free, to arrange viewings.
The payoff is that UniHomes provides the go-to location for students to secure their ideal accommodation, and removes the stress of having to source, set up and manage utilities accounts. Meanwhile, letting agents receive a completely outsourced marketing service for free, reducing costs by removing the need for self-marketing to generate enquiries to fill their student property portfolios.
With 67% of students favouring bills-included accommodation*, we also enhance the letting agent proposition, increasing marketability and providing competitive advantage by advertising as such vs rent-only.
We can also manage all aspects of utilities provision with the student tenants, providing uncapped energy, high-speed broadband and TV Licence if required, to the benefit of student, landlords and the letting agent, who receive referral commission for every successful all-inclusive let, while optimising their time management to focus on growing their business.
“We were initially drawn to UniHomes because of its student-focused approach to housing. The all-inclusive bills model is particularly appealing, as it simplifies budgeting and reduces the stress of managing multiple utility providers,” Daniel said.
He added: “UniHomes’ strong partnerships with universities and letting agents gave me confidence in the reliability and quality of their listings. The platform’s user-friendly interface and the ability to search for properties based on university location also made it stand out from other student accommodation services.
“The utility management service has been a major benefit of working with UniHomes. It takes a lot of pressure off both students and landlords by handling everything from energy to broadband in one simple package.
“The setup is smooth, and the fact that billing is all-inclusive makes it much easier for tenants to budget. From a management perspective, it reduces admin time and ensures there are fewer disputes or issues around utilities. Overall, it is a well-organized and reliable service that adds real value to the offering.”
Following a soft launch in Scotland in early 2024, we began onboarding partners in July 2024, while simultaneously working hard to generate awareness of the UniHomes brand amongst students heading to University in Scotland.
From activation days with key universities, and an extensive and multi-channel marketing activation strategy, we have driven house-hunting students to the site.
We recognise and understand the differing city-specific needs and demands of marketing to students across such an extensive network of letting agent partners, all with differing portfolio sizes, marketing approaches, requirements and resources, employing an all-encompassing client management service.
“The partnership has been really positive so far. Communication has been clear and consistent, and I have felt supported throughout the process,” Daniel said.
He continued: “UniHomes has shown a strong understanding of student needs, and their team has been approachable and responsive whenever I have had questions. The collaboration feels like a genuine partnership, where both sides are working toward shared goals, and that has made the experience both productive and enjoyable.
“UniHomes offers a well-rounded service that simplifies student lettings for both agents and tenants. Their platform drives strong, high-quality enquiries, and the all-inclusive bills model is a major selling point for students.
“The team is professional, responsive, and easy to work with, which makes the partnership smooth and effective. For letting agents looking to boost visibility and streamline operations, UniHomes is a reliable and valuable partner.”
With over 10 years of experience, UniHomes unrelentingly committed to helping students find their perfect all-inclusive university ‘home-from-home’, by connecting them with our established and ever-increasing network of letting agent partners.
Now only 1 year in to expanding our proven service into Scotland, we are as committed as ever to filling portfolios, providing all-inclusive utilities packages, and extending our services to delight students and letting agents across the entire student rental journey.
If you are a letting agent in Scotland interested in finding out more about the UniHomes offering, visit unihomes.co.uk/partner-with-us
*Data from UniHomes student customer survey – February 2025.
